1. Your Website Lacks Clear Calls-to-Action (CTAs)

The Problem:

Your website should guide potential clients seamlessly toward booking with you. If it’s missing clear invitations to connect, visitors may browse for a moment and then move on, unsure of the next step.

The Fix:

• Place intentional call-to-action buttons (e.g., “Book Your Session,” “Let’s Create Together”) throughout your site.
• Make CTAs bold yet inviting, like a natural next step rather than a sales pitch.
• Use phrases that resonate, like “Book Your Big Day” instead of just “Contact Me.”

SEO Tip: Incorporate keywords naturally into CTAs, such as “Book Your Adventure Elopement in Colorado Today.”

---

2. Your Website Isn’t SEO-Optimized So No One Can Find You!

The Problem:

If your site isn’t showing up in Google searches, you’re missing potential clients who are actively looking for photographers. SEO (Search Engine Optimization) helps you get found when someone searches for “Boho wedding photographer in Oregon” or “Best family photographer near me.”

The Fix:

• Update your homepage title & meta description with words your ideal clients are searching for.
• Rename image files before uploading (e.g., “Sunset-Elopement-Yosemite-Photographer.jpg” instead of “IMG_2345.jpg”).
• Blog about real sessions and locations to naturally boost your visibility.

SEO Tip: Weave in your location + niche throughout your site (e.g., “Seattle documentary wedding photographer”).

---

3. Your Portfolio Isn’t Curated Or It’s Too Overwhelming!

The Problem:

Your portfolio should feel like a story unfolding—not just a collection of every photo you’ve ever taken. If it’s cluttered, inconsistent, or lacking direction, potential clients might struggle to see themselves in your work.

The Fix:

• Showcase only your strongest work—the images that align with your vision and ideal client.
• Organize galleries into clear categories (e.g., “Elopements,” “Maternity,” “Families”).
• Keep your editing style consistent and true to your artistic voice.
• Connection Tip: Add small captions or storytelling elements to your portfolio. This creates an emotional pull and builds trust.

---

4. Your Website Isn’t Mobile-Friendly And Most Clients Browse on Their Phones

The Problem:

More than 60% of website traffic comes from mobile devices. If your site isn’t optimized for mobile, it might load slowly, look awkward, or be difficult to navigate—leading potential clients to click away.

The Fix:

• Use a Showit or responsive website design that adapts to any screen size.
• Check your site on different devices (phone, desktop, laptop) to ensure everything looks and feels smooth.
• Keep menus, buttons, and text easy to tap and navigate.

SEO Tip: Google favors mobile-friendly sites, so optimizing for phones helps you rank higher, too.

---

5. Your “About” Page Feels Generic Or Is Missing Altogether

The Problem:

People don’t just hire a photographer—they hire someone they connect with. If your “About” page feels like a corporate bio or doesn’t capture your essence, you’re missing a chance to truly resonate with your audience.

The Fix:

• Write from the heart. Tell your story in a way that feels natural and inviting.
• Share personal details, but make it client-centered. Example: “I believe in capturing the raw, unfiltered moments—just like the ones I treasure with my own family.”
• Add a photo of you in your element—whether that’s shooting in the mountains or laughing with your clients.
• Sprinkle “about” sections throughout your website, not just on a dedicated page. Small touchpoints—like a short bio on the homepage or a personal note on your pricing page—help reinforce who you are and make visitors feel connected.

SEO Tip: Naturally include keywords, like “I’m a documentary wedding photographer based in Arizona, capturing raw and real love stories.”

---

Make Your Website a Magnet for Your Dream Clients

If your photography website isn’t bringing in inquiries, don’t stress—sometimes, it’s just a matter of small, intentional changes that create a big impact. Your website should feel like an extension of who you are—inviting, effortless, and deeply connected to the experience you offer.

If you’re ready to create a site that truly reflects your artistry and draws in the clients who feel like home, let’s make it happen. I’d love to work with you.

Book your design project here and let’s start crafting a space that works for you.

Get one free month of Showit: Free Month of Showit Here

Follow along on Instagram for inspiration, and behind-the-scenes: Follow Me Here