Meet Kenzie:

Rooted in Bozeman, Montana. Kenzie, the genuine soul behind Rooted Well, has built this practice from authentic connection between kindred souls. Having worked at the local hospital’s OBGYN department, she discovered her passion for supporting people through life’s most profound transitions. Kenzie brings her whole authentic self to every session, believing that healing happens when souls truly connect. Specializing in trauma, grief, and perinatal mental health – creating space for real conversations and lasting healing.

The Brand:

he visual identity for Rooted Well Therapy captures the essence of authentic healing through minimalistic, organic design. Set against the stunning Montana mountain landscape, the brand reflects Kenzie’s grounded, soul-filled approach to therapy. The logo features two meaningful elements: horizontal lines representing balance, grounding, and the layers of healing built step by step, and a circle with a line through it symbolizing wholeness and the continuous journey of healing. The handwritten “kindred souls” tagline emphasizes the deep, authentic connections formed in therapy. The color palette draws from Montana’s natural beauty – soft, muted tones that feel both calming and inspiring. Every element was crafted to elevate therapy branding beyond the typical clinical aesthetic, bringing the intentional beauty typically seen in lifestyle and wellness industries to mental health services.


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Story-driven Branding &
Web design for artful souls

Notes from Kindred Souls