Ashley was stepping into her photography business with a clear vision—to create a space that felt as adventurous and artistic as her work. A design showcasing her ability to capture raw moments in a way that feels effortless and immersive. The design was built to let her imagery take center stage, with a layout that feels fluid and dynamic, mirroring the movement and emotion in her photography. A warm, earthy color palette brings in natural tones that reflect the landscapes she loves, while intentional navigation ensures visitors can seamlessly explore her portfolio and connect with her. Most importantly, the site gives her a strong foundation to grow, setting the stage for her business to evolve while staying true to her artistic vision.

The Design:

Ashley Rae is an adventure-driven photographer rooted in the rugged charm of South Dakota’s Black Hills. Her work is grounded in the outdoors, authentic connections, and a love for exploring wild places, transforming everyday experiences into timeless art. Specializing in capturing genuine moments for couples, families, and individuals, her photography is deeply inspired by the region’s natural beauty. Ashley was seeking a website that would reflect her passion for storytelling and connect with clients who value raw, unfiltered emotions.

Meet Ashley: